Nurture Clients, Generate Leads and Grow Your Business
With Integrated Marketing Solutions from Thomson Reuters
Whether your goal is to ensure that the most compelling content is at the forefront of your brand, engage prospects with targeted and segmented communications, pique your clients’ interest on issues that affect their lives and businesses, or use metrics to follow up on warm leads,
BizActions is the key to success.
Why BizActions →
Reach and Engage Prospects
BizActions’ integrated e-communication tools work together to help increase your pool of prospects. Not only can our online solutions help you reach new prospects, but our
email newsletter and targeted email solutions can engage your existing clients to drive sales of value-added products and services.
CPA Marketing Solutions →
Build Your Firm With Content
fresh content added weekly and a library of professionally written and updated articles in a variety of business and finance areas in over 50 categories, we have the educational and helpful information that will help your clients succeed, while positioning your firm as a valuable resource above and beyond your core service areas.
Content Marketing →
Latest from the blog
Marketing Advice From The Pallas Cat
When creating content, you often try to come up with “the next best thing” or prose that is one of a kind and though…
*Client Spotlight* – HBE Becker Meyer Love
*BIZACTIONS | PDI GLOBAL CLIENT SPOTLIGHT*
HBE Becker Meyer Love LLP
For some accounting firms, one clie…
The Importance of Creativity in Business Newsletter Content
Business newsletter content has never been in greater need of creativity. Many times, there is so much pressure on mark…
Our Clients Say it Best
When one of our clients went with another CPA firm in 2009, I put them on our CPA email newsletter distribution list and used that to stay in contact. Recently, I called my contact to touch base, was able to get a meeting right away and re-engaged the lost client. My contact said that he had kept up with the people and events at the firm by reading every issue of our e-newsletter, which impressed him. He told me that he took the meeting because of our e-newsletter. About 70% of our growth in 2011 can be attributed to this one client, and our email newsletter was a significant influence on obtaining the business.
Jeff Baer, Baer & Edington LLC We use BizActions as a cornerstone of our marketing plan for building our franchise niche. That niche has doubled over the past few years. It has enabled us to reach into that market and we now have clients from Hawaii, to Maine to Florida! Through our BizActions tools, we can send very targeted content, measure response and follow-up with more specific content. We can track our web traffic increases directly to our newsletter launches. Admittedly, early on I was a bit of a skeptic. But, seeing is believing, and we see results.
Betsy Storey-Bono, Concannon, Miller & Co. P.C. We have used BizActions in our communications strategy since 2002. The customizable newsletter has helped increase GBQ’s market visibility and brand awareness while creating cross-sale opportunities with existing clients. The platform is easy to use and has proven to be an effective way to regularly provide clients, prospects and referral sources with valuable, industry specific content and thought leadership.
Sara Robertson, GBQ Consulting LLC We use BizActions for keeping in contact with customers and referral sources regularly. We have received numerous very positive responses regarding the format and the content. Use of BizActions has been one of the best marketing tools we have found. We are able to gauge its reception based on the drill down use we track and by the comments we receive. It is the best way we have found to have weekly contact with those who we feel are important to our continued success. We regularly add items to those made available, and the variety seems to keep people watching for the next issue!
Dennis M. Echelbarger, EHTC Since 2001, BizActions has been a significant part of our marketing strategy. The feedback we receive from our clients is very positive, and the articles provide value to them both for their business and on a personal level. Using BizActions relieves us from the pressure of meeting deadlines, so that we can add our own articles when we wish. As we meet prospective clients and new referral sources, we add them to our distribution and have found this very helpful for keeping our name and brand top-of-mind with these important contacts.
Dennis Gardiner, Gardiner Thomsen CPAs