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January 2006
::: Gary Kravitz, our Executive Vice President of Sales, was quoted at length in the most recent issue of Practical Accountant . The cover story, Close the Deal , talks about the growing awareness that execution and follow-through with regard to leads for new business require a structured approach.
July 10, 2005
::: BizActions in Practical Accountant
BizActions and one of our favorite clients, Robert Gold of Bennett Gold Chartered Accountants are featured in the latest edition of the Practical Accountant. We're included in a story about the importance of using customized communications to increase response rates.

BizActions takes great pride in both the quality and diversity of our editorial content. The reasons are many, but mainly because editorial content is often overlooked in electronic newsletters (e-Newsletter), despite being a vital part of the overall user experience. "Content is king." You can have state-of-the-art technology, a segmented list, and a great design, but if the content isn't well written you won't be successful. Period!

Below are some recent comments our Sponsors have received that passed along to us:

"I find your newsletter to be very informative and useful to me as an attorney (and personally)! The ability to save pertinent articles is great, so I can refer back to them if necessary, copy them, etc. The articles are well written and to the point-very user friendly, many have checklists which I find helpful. Of the numerous newsletters I receive, it is definitely one that I actually read and probably the only one that I actually look forward to receiving!"

"In addition to the information that is note-worthy to our fiscal department, we have used articles from your newsletter to assist with the implementation of record keeping systems, to generate discussions at the management level regarding employee motivation, to re-evaluate the guidance that we have provided to staff regarding the appropriate use of e-mail, and many other varied topics."

"I am not a fiscal person, therefore I greatly appreciate that the information provided in your newsletter is written in laymanýs terms."

"I've enjoyed receiving your newsletter and have found at least one article, but many times more, in each edition that directly affects my business."

"I do find that I not only read the newsletter every issue, but save and distribute articles. As perspective, like everyone I get inundated with spam, but find myself singling out your newsletter for getting back to if I can't get to it right away

"Good articles. I really like this newsletter. The new look is great."

"I look forward to your newsletter; it is well written and contains timely topics. The wide spectrum of articles is primarily why I like the newsletters, topics ranging from auditing and taxes to marketing and sales; it's kind of like reading the morning newspaper, you never know what's on the front page. I've used several of your articles for discussion points in meetings with staff members."

       

 

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