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January 2006
::: Gary Kravitz, our Executive Vice President of Sales, was quoted at length in the most recent issue of Practical Accountant . The cover story, Close the Deal , talks about the growing awareness that execution and follow-through with regard to leads for new business require a structured approach.
July 10, 2005
::: BizActions in Practical Accountant
BizActions and one of our favorite clients, Robert Gold of Bennett Gold Chartered Accountants are featured in the latest edition of the Practical Accountant. We're included in a story about the importance of using customized communications to increase response rates.

Check Lists

Lead Fulfillment

You've spent a great deal of time, effort and money putting together a lead generation program. However, your responsibilities as a marketing executive donýt end there. From a fulfillment point-of-view, how you handle those leads once you get them makes all the difference. Click here to download a copy.

Email Checklist

The quality of your list is more important then quantity. But won't it be nice to have both. This documents outlines a number of strategies and tactics to help expand your list. Plus, it also includes a long list of often overlook list resources that are easier to obtain then you might expect. Click here to download a copy.

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