BizActions & ReNew Group
A New Business Development Paradigm

BizTRUST is a dynamic and innovative web-based marketing and business development product offering from BizActions and the ReNew Group. BizTRUST is the name given to ReNew's TRUST product when integrated with BizActions dynamic and innovative web-based marketing and business development tools.

Not familiar with TRUST, click here to learn more.

How the Integration Works

The integration includes e-Newsletters (click here for a sample) that contain special announcements and banners promoting specific TRUST assessments (click here for a list of assessment topics). At the end of each announcement, there is a link for a client or a prospect to take the assessment online from within your TRUST Sponsor Center. The benefit of this integration is that you will no longer be dependent on partners to send out TRUST. The process is now almost entirely automated.  Additionally, this integration opens the door to fresh opportunities. With it, you'll be able to deliver persuasive communications to qualified prospects from your database almost effortlessly.

More Integrated Features

Another unique feature of this integration is the ability to build a subgroup of clients and prospects that have clicked on announcements or articles, where you have a TRUST assessment and can provide those types of services. To the subgroup, you can automatically send email-marketing material that drills down further into the benefits and the reasons why someone should consider that service. 

Again, a free TRUST assessment is offered. Finally, integration includes a single sign-on to both accounts, so you will only have to sign-on once to gain access to both systems. It is our belief that the BizTRUST product with its integration in an exceptional email newsletter and email marketing platform significantly advances the opportunity to secure more business from clients, as well as prospects.

Specific BizTRUST Enhancements

The integration of BizActions and TRUST includes the following new features:

• Announcements and Banners. The content of these custom materials focuses on each of the ten BizTRUST assessments and can be run in your e-Newsletters to drive members to complete the appropriate assessment via special links.
  
  
• Create Targeted Groups Based on Clicks. We offer you the ability to create a custom group in Email Radar based on click activity and then send them an email asking them to take an assessment based on their area of interest.
  
  
• Trailers. You can now add a special message or a call-to-action at the end of each BizActions article. You can utilize this message, which we call trailers, to direct people to take a BizTRUST assessment.
  
  
• Email Radar Templates. We have included templates within your Sponsor Center.
  
  
• Single Sign-in. Integration means there is only one login necessary to perform required tasks in both BizActions and your ReNew Sponsor Center.

For more information on BizTRUST contact Brenda Sleeper at 508-393-3432 or click here to schedule a demo.